Our Story

Founded in 2012 by a life-long fisherman with a 30+ year aerospace engineering career, Joe set out to create better fly fishing reels. Larger retailers dominated the market space but their prices didn’t seem to match up with the quality, performance or customer service.

Because our company is small and our product line is extremely
focused, we are able to offer our customers a unique experience unlike any of the large retailers. Our fly reels combine innovative technology with bold design aesthetics to create high-functioning tools to enhance your fishing experience at an unbeatable value.

Our mission is to create high quality fly fishing reels at price points that are accessible to everyone. We strongly believe that fishing should be an inclusive sport and think of the great outdoors as a shared community space where all should be welcome, no matter your background.

At Qualifly, we engineer fly fishing reels that stands out from the rest.